Book
Communication Skills for Business Professionals
Cambridge University Press, 3rd
15/01/2024
Metrics
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Abstract
Effective communication is an essential skill all students need to succeed professionally. Based in theory and informed by practice, Communication Skills for Business Professionals takes readers through a range of basic communication concepts and demonstrates how they can be applied in business settings. The third edition has been restructured into three parts, respectively covering understanding communication, communicating in organisations and professional communication strategies in practice. The text has been updated to examine contemporary topics of increasing relevance, including the effects of AI on communication skills, intercultural competencies in business contexts and how to successfully facilitate virtual meetings in a post‒COVID-19 workplace. Each chapter includes short-answer questions, skill-builder activities and margin definitions to cement learning, while the two running case studies provide realistic examples of communication in practice. Communication Skills for Business Professionals remains an indispensable resource for business students wanting to improve their communication skills.
Details
- Title
- Communication Skills for Business Professionals
- Creators
- Angela Feekery - Massey University (Auckland)Shawn Michael Condon - Massey University (Auckland)Mieke Witsel - Southern Cross University
- Publisher
- Cambridge University Press; Cambridge
- Edition
- 3rd
- Number of pages
- 434
- Identifiers
- 9781009506960; 991013264907702368
- Academic Unit
- Centre for Teaching and Learning
- Language
- English
- Resource Type
- Book