Journal article
Predicting consumers' trial/adoption of new technology: revisiting the behavioral expectations - behavioral intentions debate
The International review of retail, distribution and consumer research, Vol.29(1), pp.99-117
2019
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Source: InCites
Abstract
Behavioral intentions (BI) are considered the key to understanding and predicting the trial/adoption of new technology. When choices of new technology adoption increases (and time compresses), it becomes correspondingly more difficult to predict consumers' trial/adoption. Due to its greater temporal stability and potentially superior predictive ability, this article encourages researchers to consider behavioral expectations (BE) ahead of BI. However, this ultimately depends on the antecedents germane to the particular new technology adoption process under examination. Thus, researchers are encouraged to consider the key determinants of BE: experience, perceived behavioral control, facilitating conditions, self-efficacy, attitudes, subjective norms, and availability of information.
Details
- Title
- Predicting consumers' trial/adoption of new technology: revisiting the behavioral expectations - behavioral intentions debate
- Creators
- Harryadin Mahardika - University of IndonesiaDominic Thomas - Monash UniversityMichael Thomas Ewing - Deakin UniversityArnold Japutra - University of Western Australia
- Publication Details
- The International review of retail, distribution and consumer research, Vol.29(1), pp.99-117
- Publisher
- Routledge
- Identifiers
- 991013124056002368
- Copyright
- © 2018 Informa UK Limited, trading as Taylor & Francis Group.
- Academic Unit
- Faculty of Business, Law and Arts
- Language
- English
- Resource Type
- Journal article