Editorial in Special issue on: "The Resource-Based View as Applied in International Marketing"
Editorial
The resource-based view as applied in international marketing
International Journal of Trade and Global Markets, Vol.6(2), pp.93-98
2013
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Abstract
Details
- Title
- The resource-based view as applied in international marketing
- Creators
- Craig C Julian - Southern Cross University
- Publication Details
- International Journal of Trade and Global Markets, Vol.6(2), pp.93-98
- Identifiers
- 1720; 991012820994402368
- Academic Unit
- Faculty of Business, Law and Arts; School of Business and Tourism
- Resource Type
- Editorial