- Title
- Validating a tri-component model of attitudinal commitment
- Creators
- Stephen J Kelly - Southern Cross University, School of Business
- Publication Details
- Marketing across borders and boundaries: proceedings of the World Marketing Congress
- Conference
- Marketing across borders and boundaries: proceedings of the World Marketing Congress (Perth, WA, 11-14 June)
- Publisher
- World Marketing Congress; Halifax, UK
- Identifiers
- 1037; 991012820470102368
- Academic Unit
- School of Business and Tourism; Faculty of Business, Law and Arts
- Resource Type
- Conference proceeding
Conference proceeding
Validating a tri-component model of attitudinal commitment
Marketing across borders and boundaries: proceedings of the World Marketing Congress
Marketing across borders and boundaries: proceedings of the World Marketing Congress (Perth, WA, 11-14 June)
2003
Metrics
25 Record Views