- Title
- European nonprofit SME's use of social media: driving innovation and entrepreneurship in the third sector
- Creators
- Simon J Wilde - Southern Cross UniversityDavid M Herold - Griffith UniversityNatalie Herold - Southern Cross University
- Contributors
- Christos Sarmaniotis (Editor of compilation)Gillian Wright (Editor of compilation)
- Publication Details
- 5th International Conference on Contemporary Marketing Issues, ICCMI, June 21-23, 2017, Thessaloniki, Greece, pp.437-442
- Conference
- International Conference on Contemporary Marketing Issues, 5th (Thessaloniki, Greece, 21/06/2017 - 23/06/2017)
- Publisher
- VePub; Greece
- Number of pages
- 437-442
- Identifiers
- 1829; 991012821987902368
- Academic Unit
- School of Business and Tourism; Faculty of Business, Law and Arts; Management
- Resource Type
- Conference proceeding
Conference proceeding
European nonprofit SME's use of social media: driving innovation and entrepreneurship in the third sector
5th International Conference on Contemporary Marketing Issues, ICCMI, June 21-23, 2017, Thessaloniki, Greece, pp.437-442
International Conference on Contemporary Marketing Issues, 5th (Thessaloniki, Greece, 21/06/2017 - 23/06/2017)
2017
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