An investigation of the behavioural intention of students to use a Web conferencing environment

Universities are making increased use of the Web and various information technology programs to expand the flexibility and improve efficiency of their teaching and learning environments. Personality factors and motivation have been found to impact on the use and adoption of information technology innovations. A model of behavioural intention is developed consisting of trait anxiety, achievement goal orientation and self-efficacy. A structural model is tested using a one-step approach and a solution identified. Behavioural intention was identified by a persons' self-efficacy of using a Web conferencing environment which in turn were identified by three components of achievement goal orientation. Trait anxiety was found to be related to ability-approach goal orientation and ability-avoidance goal orientation.