Book chapter
Organic Labelling Influencing Consumerism in China and Thailand: A Case for Collaborating with Mature Organic Economies
Regulatory Issues in Organic Food Safety in the Asia Pacific, pp.35-50
Springer Singapore, First Edition
06/2020
Metrics
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Abstract
Consumers are interested in buying organic food products from countries where there is a reputation for organic quality and standard through the certification process. Countries like Australia, New Zealand and Canada have been well-known generally for high-quality organic food production and distribution through maintaining stringent standards in organic accreditation and certification from paddock-to-plate, or farm-to-table. It appears that an unconscious factor is also at play in influencing consumer motivation and behaviour in buying organic – trust in certification labelling. Here, consumers have to trust the organic foods that they buy are genuinely organic. A large contributing factor lies in organic food labelling including the country-of-origin labels (COOL) in organics. This Chapter will argue the case for (1) creating consumer trust in locally produced organic food in Thailand and China through implementing a regulatory framework for organics that can induce confidence in consumer behaviour; and (2) encouraging mature organic economies like Australia, New Zealand and Canada to capitalize on the country-of-origin labels in organic food confidence in order to increase their organic export trade to China and Thailand.
Details
- Title
- Organic Labelling Influencing Consumerism in China and Thailand: A Case for Collaborating with Mature Organic Economies
- Creators
- Bee Chen Goh - Southern Cross University
- Contributors
- Bee Chen Goh (Editor) - Southern Cross University, Office of the Vice ChancellorRohan Price (Editor) - Southern Cross University, Law
- Publication Details
- Regulatory Issues in Organic Food Safety in the Asia Pacific, pp.35-50
- Publisher
- Springer Singapore; Singapore
- Edition
- First Edition
- Identifiers
- 991012927071302368
- Copyright
- (c) Springer Nature Singapore Pte Ltd. 2020.
- Academic Unit
- Emeritus Faculty; Office of the Vice Chancellor; School of Law and Justice; Faculty of Business, Law and Arts; Law
- Language
- English
- Resource Type
- Book chapter