- Title
- International marketing: a strategic approach (2nd edition)
- Creators
- Craig C Julian
- Publisher
- Pearson Education Australia Publishers; Melbourne, Vic.
- Edition
- 2nd edition
- Identifiers
- 0733974872; 1296; 991012820626102368
- Academic Unit
- School of Business and Tourism; Faculty of Business, Law and Arts
- Resource Type
- Book
Book
International marketing: a strategic approach (2nd edition)
Pearson Education Australia Publishers, 2nd edition
2005
Metrics
27 Record Views